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Marketing Toolkit

Tools for a successful market
Order Your Complimentary Marketing Tools

Invite your customers to attend the Southeast Flooring Market – the only flooring trade show serving the southeast in early 2021!

Thank you for supporting our industry and answering our buyers needs by exhibiting in the Southeast Flooring Market! We appreciate your continued support! In order to maximize your experience with us, we’ve created a Marketing Toolkit to help you promote your presence at this year’s market. All the items within the toolkit are complimentary and included in your exhibit space fees.

Inside the SEFM Marketing Toolkit

Tips for success:

9 times out of 10 a buyer comes to market at the invitation of the exhibitors.  By promoting your presence at market, you are helping to ensure that your company will have a successful market.  Bring your A-game to market by showing your brand in a well-designed booth display, offer market incentives and entertain your customers with giveaways, food & beverages and more.

All assets are provided by Market Maker Events and you are free to edit and use the images as needed.

If you would like Market Maker Events to set these up for you, please fill out our Marketing Toolkit Order Form or contact Sammie Baker.

What’s included in the toolkit?

  • Dealer Invites Program: Customizable Landing Page, email template and banner images
  • 2 different types of logos (with and without dates and location)
  • 2 different sizes of banners (300×250 & 600×150)
  • Email signatures
  • 3 types of social media posts in 4 sizes (for Facebook, Linkedin, Instagram, and Twitter)
  • Appointment Postcards
  • Customized PDF Invitation
Facebook Example
Twitter Example
Landing Page Example

Free appointment postcards

Prefer to mail your buyers an invitation? Exhibitors may order as many appointment postcards as they want – while supplies last. Place your order as soon as possible to guarantee your quantity request.

Free Access to customizable marketing assets

The Dealer Invites Program is offered to all exhibitors at the Southeast Flooring Market and includes customized brand assets to share with your current and prospective dealers so you can build your lead list and drive traffic to your booth.

How It Works

Exhibitors will receive a dashboard link with their custom landing page, email template, and banner ad. We’ve already set them up for you!

Simply access your dashboard link and review the tools. You can update your company information and logo if needed. When you’re ready to send to your customers, you upload your email list* and hit send. Your customers will then receive a personalized invitation to market.

*Lists are private between you and Feathr. Show management has no access to your lists.
Benefits

We have found 80% of buyers come to trade shows because their supplier personally invited them to attend.

The Dealer Invites Program helps with marketing tools, but also digital tracking. Exhibitors can track how their customers are interacting with their emails and landing page (email opens, website clicks, etc.).

Contact Sammie Baker with any questions or to get started. 

Need Any Assistance? We’re here to help.

Contact Sammie Baker at 770-559-0293 ext. 2 or email to the link below:

Exhibitor Resources

Marketing Toolkit File Types & Downloads

Before you start to download files from our Marketing Toolkit, reference some expert advice and inspiration.

Who couldn’t use a little advice on how to have a better show? Below are article links that we have found to be helpful for past Exhibitors. Go forth and prosper!

Toolkit File Types

Vector Files (.ai & .pdf)

Files that you can edit and use for print applications – e.g., flyers and postcards.

Downloadable Market Logos & Social Media Graphics

Files suitable for digital applications – i.e., email, websites, and social media.

Social Media Graphics can also be customized to include your company logo and booth number. Contact Sammie Baker to request these graphics.*

*NOTE: THESE SOCIAL MEDIA GRAPHICS ARE .PSD FILES AND TOO LARGE TO INCLUDE ON THIS WEBPAGE.
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