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Exhibitor FAQs

Brush up on the essentials about exhibiting at Southwest Flooring Market

Frequently Asked Questions by Exhibitors

How Much Does It Cost to Exhibit?

Exhibit costs depend on booth space and size. View our exhibit rates and information.

Please contact our sales team for any booth requests or questions:

Angela O’Reilly
770-559-0293 ext. 3

Kathy Sullivan
770-559-0293 ext. 9

Where is the Market Taking Place?

The 2021 Southwest Flooring Market will be held at the AT&T Stadium.


1 AT&T Way, Arlington, TX 76011

What is included in the booth fees?

All booths are sold as raw space.  Your booth fees come with a free Marketing Toolkit that gives you customized graphics, invitations, and appointment postcards to send to customers and prospects you would like to invite to market.

Drape is not included in your booth fees. To order drape, please contact  Drape is $1.99 per linear foot.

Exhibitors are encouraged to bring their own booth displays, floor covering and equipment, but if you prefer to rent this equipment for a move-in ready booth, please refer to the exhibitor kit. Furniture, including table & chairs, and temporary flooring, including carpet, is not included in your initial booth fees.

When will I be able to order furnishings and electric?

Exhibitor services are available to order through Shepard. Our Shepard Exhibitor Kit and Exhibitor Zone page will be available soon. We will send you reminder emails to order services. If the email on the booth contract is NOT the same email this information needs to go to, please contact us at 770-559-0293 ext. 4 to ensure the email is sent to the appropriate party.

What Kind of Tape Can I Use to Adhere my Flooring Materials?

Our General Service Contractor (Shepard) sells approved low tac tape that has been approved by the facility for your use. If you use a tape or another product that has not been approved by the facility and you damage the floor, you will incur a charge up to $20.00 per sq. foot depending on the extent of damage that you have caused.

Approved tape is: Polyken 105C Double-Coated Cloth Carpet and Mounting Tape

When Can I Set Up My Exhibit Space?

Exhibitor Move-In times will be available soon.

Is There Free Wi-Fi?

Wi-Fi is generally complimentary in public areas within the facilities. If you require a dedicated IP address or hardline, refer to the building services order form in the exhibitor service kit.

Can I Order Food & Beverages in My Booth?

Yes, Catering information will be available after September 2020.

When Can I Begin to Tear-Down My Booth?

Exhibitor Move-Out will begin Friday, January 8, 2021, 3 PM- 7 PM. All exhibits must be cleared by 7 PM. Early move-out is prohibited.

When Do I Need To be Moved Out By?

Exhibitors must have their booth property removed from the building within 4 hours of the end of the market (January 8, 7 PM), Please try to clean booth space as much as possible. If you leave anything in your space, you will be billed for labor to remove the items.  Please be careful with the flooring.  Only approved low-tac tape (see exhibitor kit for specific type) is allowed on the floor.  Any damages to the floor or tape residue removal will be billed to the exhibitor.

How Do I Register My Booth Staff?

Yes, all booth staff must have a badge to enter the exhibit hall. Exhibitor registration will open in August 2020. Please use your booth number as your password. Registration will also be available onsite.

Are There Hotels in the Area for Me to Stay?

Yes, hotels & rates will be available soon. You can book your rooms through Connections Housing, the official housing company of the Southwest Flooring Market.

Where can I park?

Free parking is available in lot 10 of the AT&T Stadium.  The entrance to the market is at Door K.  Lot 10 is off of Randol Mill Rd between AT&T Way.

Click here for google maps directions

Do I have to Pay for Parking?

Parking is free.  Please park in Lot 10.