Exhibitor FAQsBrush up on the essentials about exhibiting at Southwest Flooring Market
Frequently Asked Questions by Exhibitors
How much does it cost to exhibit?
Where is the market taking place?
The 2021 Southwest Flooring Market will be held at the AT&T Stadium.
1 AT&T Way, Arlington, TX 76011
How do I register my booth staff?
All booth staff must have a badge to enter the exhibit hall. To facilitate a safer environment and to manage traffic flow and physical distancing, attendees and exhibitors are required to pre-register for the 2021 Southwest Flooring Market.
BADGE LIMIT: Due to new standards for safe, physical distancing, exhibitors will be limited on the number of staff badges based on their space size. For every 100 sq. ft. in an exhibit space, 2 exhibitors will be allowed. If you have booth set-up personnel who are not attending market days, do not include them on your pre-registration. Booth set-up personnel will be issued special wristbands to access the building on set-up day(s). If you have any questions or concerns, please contact Sammie Baker at email@example.com.
All badges will be pre-printed and mailed prior to market to the primary contact for your company.
Exhibitor registration is now open. Please use your booth number as your password. Click here to register.
What measures are the Flooring Markets taking in response to COVID-19?
Your safety and well-being is our top priority. Our team is working hand-in-hand with our facilities and service providers in implementing all federal, state, CDC, and industry guidelines to ensure a safe and comfortable market experience.
Please visit our Safety Measures page to read more about the steps we’re taking.
What is included in the booth fees?
All booths are sold as raw space. Your booth fees come with a free Marketing Toolkit that gives you customized graphics, invitations, and appointment postcards to send to customers and prospects you would like to invite to market.
Drape is not included in your booth fees. To order drape, please contact Sammie@marketmakerevents.com. Drape is $1.99 per linear foot.
Exhibitors are encouraged to bring their own booth displays, floor covering and equipment, but if you prefer to rent this equipment for a move-in ready booth, please refer to the exhibitor kit. Furniture, including table & chairs, and temporary flooring, including carpet, is not included in your initial booth fees.
When will I be able to order furnishings and electric?
Exhibitor services are available to order through Shepard.
Click to view the Exhibitor Services Kit.
Click to view the Electrical Order Form. Edlen is the official provider of electrical services. Please place orders by December 17, 2020.
We will send you reminder emails to order services. If the email on the booth contract is NOT the same email this information needs to go to, please contact us at 770-559-0293 ext. 4 to ensure the email is sent to the appropriate party.
What kind of tape can I use to adhere my flooring materials?
EXHIBITORS CAN NOT USE ANY TYPE TAPE, ADHESIVES, NAILS, SCREWS, VELCRO to adhere their flooring directly to the stadium floor. Any exhibitor that uses such will be assessed a minimum $10,000 charge from the AT&T Stadium.
When can I set up my exhibit space?
Please follow the Target Move-In Plan to see your scheduled move-in time.
Monday, January 4 | 1:00 pm – 6:00 pm
Tuesday, January 5 | 8:00 am – 6:00 pm
Wednesday, January 6 | 8:00 am – 8:00 pm
ALL EXHIBITORS ARE REQUIRED TO BE TOTALLY SET AND SHOW READY BY 4:00 pm on JANUARY 6th.
January 6th at 4:30 pm, the SWFM will start building, masonite removal, cleaning and sanitation. Please plan your install accordingly.
If you need to alter your assigned move-in time, please contact:
Barbara Stroup | 770-559-0293 ext. 4 | firstname.lastname@example.org
Is there free Wi-Fi?
Wi-Fi is generally complimentary in public areas within the facilities. If you require a dedicated IP address or hardline, refer to the building services order form in the exhibitor service kit.
Can I order food & beverages in my booth?
Yes, in-booth catering as well as pre-boxed lunches will be available for ordering.
Click below to view the catering menus. Please place in-booth catering orders through:
Catering & Special Events Manager
2021 Catering Menus:
Pre-boxed lunches and drink tickets are also available for purchase. Please fill out the form below to place an order. You will then receive an invoice from Market Maker Events confirming your order.
When can I begin to tear-down my booth?
Exhibitor Move-Out will begin Friday, January 8, 2021, at 2 PM. All exhibits must be cleared within 4 hours. Early move-out is prohibited.
When do I need to be moved out by?
Exhibitors must have their booth property removed from the building within 4 hours of the end of the market. Please try to clean booth space as much as possible. If you leave anything in your space, you will be billed for labor to remove the items. Please be careful with the flooring. Any damages to the floor will be billed to the exhibitor.
Are there hotels in the area for me to stay?
Yes, click here to book your hotel reservations.
You can book your rooms through Connections Housing, the official housing company of the Southwest Flooring Market. Please be aware of hotel scams. Connections Housing is the ONLY housing partner with the Southwest Flooring Market.
Do I have to pay for parking?
Parking is free. Please park in Lot 10.
Where can I park?
Free parking is available in lot 10 of the AT&T Stadium. The entrance to the market is at Door K. Lot 10 is off of Randol Mill Rd between AT&T Way.